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LIVESTRONG x Nike

Worcester Is MAJOR!™: LIVESTRONG x Nike

Thursday, June 17, 2010

LIVESTRONG x Nike



Lance Armstrong’s charity initiative, LIVESTRONG, was a movement that began with a recognizable yellow rubber bracelet that quickly became a complex venture and community that attracted people from various walks of life and industries.

Amongst artists, and sportsmen, LIVESTRONG also shares an extremely close relationship with Nike, having worked with the sportswear giant on an extensive collection of collaborative footwear, accessories and apparel. While most of the previous collaborations are more performance based, the new collaborative Nike Sweet Classic Low Canvas is low-key and a perfect summer pair of sneakers.

The shoes have been rendered in the signature LIVESTRONG colorway of bright yellow and grey, but the highlight of the shoes are the bicycle-print midsoles, which pays tribute to Lance Armstrong’s passion for cycling.

These are currently available at Finish Line if you'd like a pair.

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