NBA Finals: More than a game

The NBA Finals are taking place and while the Boston Celtics won last night's game-Celtics-103 vs. Lakers-94, there are a few other rivalries taking place that involve two footwear boutique stores.  One in Boston- Bodega- and one in Los Angeles- Undefeated.

To coincide with the NBA Finals, both stores are pitting their sneakers and t-shirts against each other.

Bodega, which is located off of Mass Avenue in Boston, quickly became a "must see" sneaker lifestyle boutique store, is a fully-functioning bodega where you can by laundry detergent, toilet paper and Now and Later candy, that is, until you step on a special area of the floor nearest the Minute Maid juice machine to reveal the sneaker store.  Pretty dope concept that I was able to see during the construction of the store.

And on the West coast, there's Undefeated, which is the spot to visit for sneakers in LA, revealed their t-shirt and sneaker kit as soon as the Celtics beat the Orlando Magic, in the Eastern Conference Finals.

Now that the series is tied 1-1 and the Boston Celtics are playing the next 3-games in Boston, I'm looking forward to seeing what the Lakers fans "pull out" in the Bean.  Whatever it is, the Boston faithful are ready!